Have you wondered that in a world full of repair shops where every neighborhood has a repair shop, how can you be the prominent one? How can you conquer your customer’s hearts when they have hundreds of other options to choose from? How will you make them believe that you are the safe home for their faulty devices? Will they consider that you are their go-to store no matter how far you are from their location?
This is only possible if customers trust you. It takes years of tolerance and patience to build the trust of your customers but do you know it can be done in a short span too? How?
You just have to master the art of charming your repair store customers!
People often associate the art of charming only and only personal charm i-e personality and good looks but that’s not all. Yes, your personality attracts people but if that is not backed up with your service and other offerings, your customers will slowly fade away. You don’t want that right?
I mean how many times have you seen a technician dressed to perfection and giving the brightest smile. Very rare, no offense though. Most of the time you will see a technician or repair store owner drenched in phone parts or busy updating data and managing inventory. This is the reality of the repair business actually. Here your service is way more charming and kick-through than your personality.
There are tricks and tactics to lure your customers but you will have to be a pro at them to make them work like magic. And don’t worry it does not require you to be fancy schmancy. They are little things that will cause a ripple effect turning into waves of attraction towards your repair business.
Psst!
Charming your customers is the secret to great marketing as well.
From painting your repair shop in colors to using the best repair store POS software, there are some proven ways to charm your customers. Let’s dive into these quickly.
Be A Little More Personal To Your Customers
Before getting into that let me share a personal experience with you. I was travelling back home on a bus from a long work trip. I had a ton of work to do upon reaching home plus my head was hurting as if it was pounded by a hammer. The passenger sitting beside me was a happily talkative person. She was conversing with her merrily and was telling about her journey. I was getting impatient and disturbed by the chit-chat and was about to request her to keep it low. When I heard her saying to the person on the other end of the phone, “I am sitting with a very pretty lady Sarah, I wanted to talk to her but she seems frustrated, I hope she figures out what she is going through.” This act instantly lightened my mood.
So I relate this incident to the customers who come to your repair store frustrated and worried about their devices. All they need is sympathy and surety from you. Greet them. Ask them about their day and what happened with their device. Carefully note all the data in your computer repair store software and deal with them politely. That will instantly melt their heart and charm them.
After that with the help of your repair store POS software keep on updating them about their device so that they are content with your service. Be honest and transparent about your services. High morals and ethics charm customers the most.
Pay Attention to What Your Customer Wants
In this world full of me and mine, consider others too. This is the absolute technique to charm anyone, customers are just the beginning. Haven’t you watched thrillers where criminals get close to their target and make them feel that they are specifically interested in what they want? That’s how they charm them and pocket all their money. Aha, that was a vivacious example but it is perfect for the understanding.
When you see a customer come in, after greeting them, pay attention to every detail. Don’t just take their device and fill in the details on your repair store POS software like a robot. Start the conversation and indulge in it as you mean it. Listen to what they are saying and present possible solutions for their problem. Also say words like, “repairing your device by this approach which leads you to save a few hundreds”. This will give a positive signal to customers and will charm their hearts.
Don’t just talk, also use gestures to explain your points. You can point at the POS software to show him details and other offers. He will be for sure impressed and charmed by your attention.
Value Their Feedback
Be open to every kind of response from your customer and value it. Make them feel royal because they actually are! Who won’t like it if you are valuing their feedback and promising them to implement their worthwhile suggestions in the future you do for sure. With that, you can give them a shout-out and send them a gift to appreciate them for their valuable advice. Write to them about how important their feedback was and how much it helped you improve it.
Moreover, during the checkout, let them fill out the feedback form on the POS software with their name on it so that they are sure that their word will not go unattended.
These little tactics leave a deep impact on customers and if practiced smoothly can lead you to master the art of charming your repair store customers.
You wouldn’t know unless you try. So give these a try in your day-to-day dealings and thank me later!